Archive for 2008
amAze: LocatioNet Systems and Telegate cooperate
The Israeli company LocatioNet Systems and Telegate AG have joined forces., to jointly present amAze – a free offboard navigation software providing local search for mobile phones.
In a press release, LocatioNet gave notice of the collaboration. The service provided is based on the existing mobile phone navigation service amAze (launched in 2007) and will retain its original name. In Germany, the software is presented in collaboration with the online branch directory 11880.com, run by Telegate AG. Users can therefore search Telegate’s databases for companies in Germany and generate directions straight to these undertakings. Of course amAze also provides directions to other locations, using speech instructions or visual routing per map. In order to use the service, one requires a GPS-ready device- either built-in or connected externally via Bluetooth. Alongside with the navigation feature, users can also access detailed map views, high resolution satellite images and weather reports.
Similar to comparable services such as Skobbler (see our post) or Ö-Navi (another post), amAze is also free of charge and is financed through advertising. Costs to the user are incurred as always according to their telephone and data packages from the mobile phone service providers. amAze is also accessible on the mobile internet page directly on a mobile web browser.
Locate mobile phone with GPS-ready SIM-card
GPS for all mobile phone users? The chip manufacturer Sagem Orga and BlueSky Positioning, a developer of localization systems and services, plan on making this possible in the future.
The two companies are jointly releasing a SIM-card with A-GPS (Assisted Global Positioning System) onto the market, said Sagem Orga in a press release. This card is outfitted with a GPS-receiver and an antenna, making accurate pinpointing easy.
According to the manufacturers, the main purpose of the A-GPS SIM-card, is to accurately locate the position of the phone in an emergency and transmit this to Search and Rescue units. However the use for LSB (Location Based Services) can also expand. As Francois Blanchard, Global Accounting Manager at Sagem Orga, explained in the press release, this product marks the beginning of a new era for the SIM-card, offering it a real new service platform.
The manufacturers have not yet released the date of the SIM-card’s launch and its projected cost.
Happy Christmas!
On December 24th, Father Christmas or the Christkindl (en=Christ Child) comes to the German-speaking world. On the 25th, Santa Claus drives his reindeers through the air to the English-speakers, dishing out gifts. For those who disbelieve, please stand corrected: thanks to the location system Santa-Tracker, one can follow the jolly white bearded gent on his trip round the globe.
Made possible by the North American Defense Command (NORAD), a military unit in the USA and Canada, normally responsible for the defense of the North American air and sea space. On Xmas Eve, however, radar, satellite, Santa-Cams and jet fighters are all dedicated to following the route of Santa Claus, which one can follow, in collaboration with Google, on the NORAD Website for the Location of Father Christmas. Here one can view (using Google Maps or Google earth) his routing and discover a bunch of other important information about the chubby gift bringer.
1955 marked the first tracking of Santa – then by the Continental Defense Command (CONAD). In 1958, NORAD assumed responsibility for this important mission. As of 1997, interested parties could already be informed by telephone of the current location, and a year later, the travels were discoverable via Internet.
This tradition was born as a result of an incorrect telephone number, which was incorrectly published by a Colorado Springs Department Store in 1955, as their Santa Claus Hotline. Instead of the expected Hotline, children were connected to the then head of CONAD. In good humor, he started the search via radar, so that all callers could track their expected visitor.
New search engine wants to deliver concrete results
WeFind, a new Web2.0 search service, launched at the end of November 2008.
As delineated by its creators in a press release, the goal of WeFind is to deliver concrete answers and clean, structured information to searchers. To this end, WeFind automatically assigns the thematic area (e.g. “general” or “health”) of the search, and then sorts the resultant lists into special areas, such as “current news’, “pharmacies” or “cafés”.
To facilitate this new slant of search, specialized new search algorithms have been developed, for instance for the researching of news portals and blogs, as well as the products of cooperative partners. According to WeFind, the company is collaborating with national and international partners – users can find books and other products from Amazon, public notices from German official agencies, doctor/medical evaluations (delivered with DocInsider) or company information via Firmenwissen.de.
A local search option has also been introduced – if the user searches for “Naturheilverfahren in 10435″ [en=alternative medical in 10435], WeFind automatically finds relevant content, and will expand its range to person searches. Special here is that people discovered through the resultant search(es), would be able to be contacted directly via the WeFind community. “We can thus keep our fingers on the pulse and join up search and community: information can be searched for, WeFind delivers appropriate experts and provides the direct contact facility. After a discussion with the experts, the searcher may also subsequently publish new discoveries on WeFind, and become an expert too”, said Helmut Hoffer von Ankershoffen, initiator and CEO of WeFind AG, in a press release. This explains why WeFind sees itself as a Web2.0 initiative.
The new search service is run by WeFind AG, a daughter firm of neofonie Technologieentwicklung und Informationsmanagement GmbH.
DasTelefonbuch for iPhone
Many local search providers have introduced special iPhone versions (see our post). And now DasTelefonbuch has delivered its first version for the iPhone.
In a press release, the Frankfurt-based TVG-Verlag, which produces the Munich, Hamburg and Berlin versions of DasTelefonbuch, in collaboration with DeTeMedien GmbH, outlined that users can now find telephone numbers and addresses of private people and businesses per local area, as well as across Germany. Users do not need an internet connection as the software and database are stored on the iPhone.
The design of “DasTelefonbuch. Deutschland für iPhone” matches the standard iPhone look. One can search via last name, first name, town, postal code and street, or combinations thereof. Using phonetic search the software will also find similarly written or sounding locations. Additionally there is also search by text, by area and an inverse-search function. Discovered entries can be called directly via the iPhone, by E-mail or added to the Contact addresses of the user’s iPhone.
According to TVG-Verlag, this version works directly with the map and routing function of the iPhone 3G. One can display the search results directly in the Maps application and have the routing displayed there.
The software can be bought over iTunes in the App Store, for Euro 14,95.
Google Maps joins the ‘literati’
Google Maps doesn’t only serve everyday humdrum, but is being applied in the Art sphere.
Viennese Christoph Benda, in his extraordinary web novel “Senghor on the rocks” has demonstrated this – it is unusual because all locations in the book are displayed simulateously on Google Maps.
According to the project description, all content elements of this literary text are assigned geographic and temporal coordinates, and are displayed chronologically on a map. The user can therefore follow the story using animated satellite images. This adds a completely new and (currently) unique and pleasurable reading experience.
Google peps up “Street View”
Google has delivered some new improvements to its Google Maps feature “Street View”, moving it more firmly into the center of its local search function. Alongside a new navigation system, some new features have been added to their street views.
Google-associates Stephane Lafon and Andy Szybalski outlined this in Google Lat Long blog. The update now places the yellow Street View so-called “Pegmen” prominently over the Zoom slider to the left of the map view, thus being always ready for use. If one wants 360º views of a location, one drags the Pegman to the desired location on the map. Even more impressive is the possibility to zoom right into a location (assuming one is viewing a city where Street Views are available). One then discovers a street facade that one previously viewed from above. In such a situation, Street View functions as the final enlargement possibility.
Which locations actually offer 360º views? These are no longer assigned camera icons. One can identify them only by moving the Pegman over the map – when one passes over a location with a 360º view, the Pegman changes color from yellow to blue. When the Pegman hovers over such a zone, a small preview pop-up window appears. If the user then releases the mouse at this location on the map, the Street View appears. These are often as large as the whole map.
So that one doesn’t lose the overview, a mini-map is visible in the right hand lower corner of the Street View. This shows the location of the place being viewed. Using this mini map, one can also change the location of the Pegman. With a click on the arrow at the left, one can enlarge (or reduce) the map view.
The new navigation features are also practical in the Street View. Using the navigation wheel or the arrow buttons at the upper left, one can turn the views and with clicks on the “+” or “-” buttons one can enlarge or reduce.
suchen.de now with new look
More modern and functional: the local search engine suchen.de has reinvented itself with a new look and features.
In a press release, the operators (t-info GmbH) explain that users have been given an optimal mix of function and flexibility.
Through the relaunch, map search now stands even more central than before. Whereas previously it was only accessed via its own tab, it is now directly integrated into local search. Users can for instance, access found results after a desired search as text-based or viewed on the map. Swapping between text and map versions is also possible, without having to restart a search. This is achieved simply via a click of either icon in the new grey navigation bar over the search results.
The navbar also serves as a sort of central service element. Here all the components for use of the search results and map display are accessible, thus offering a new overview. One can find links to the various display modes (map, hybrid, birds eye) as well as the dropdown menu “Interesting Points”, which accesses display of significant places on the map. Additionally one can tweak the search results using “Refine Search” and “Sort Results” features.
Furthermore, the results list has been pepped up with new icons, which serve to optimize the display, according to t-info. One can now see at a glance for example, whether opening times info is available, or if a service provider can be called for free. Unfortunately there is no longer the possibility to print out all or individual search results, however this will be rectified shortly. As Ben Broshi of t-info informed Lokale Suche Blog, the innovations are actually only the first stage of a relaunch. Several new features, such as an improved print function, are to be added shortly.
Recommendation portal – TestMyBIZ
The recommendation portal TestMyBIZ is now available for users searching for local companies or service providers, who wish to choose exclusively from other users’ suggestions.
As outlined by the operators TestMyBIZ GmbH in Bergische Gladbach in a press release, registered users can submit and recommend their favorite stores and businesses. Only positive ratings are possible, contrary to other sites such as Qype or Dialo.de.
Users are able to use a 5-star system, ranging from “above average” through “tops”. The ranking of the results on TestMyBIZ is derived exclusively from the user ratings and is absolutely unable to be influenced by the company itself being rated. However, in order to activate a full/complete entry with ratings etc., companies must approve the ‘publication’ of the entry. A basic entry is therefore free; however if an undertaking wishes to augment and expand the entry to cover further information and/or photos, a charge will be made.
Though the portal has been online since September 2007, the sheer numbers of entries, at least in our test experience, are somewhat thin on the ground.
mySonar: local community with ‘currency’
Using mySonar, a local web community, members can find friends, dates, parties, as well as locations such as restaurants, cafés, gyms or gas stations in their immediate vicinity, using either cell phone or PC.
The operators, mySonar GbR, in a press release explained: purely by entering one’s current location and the desired search radius. At the start of the service in July 2008, mySonar already offered almost 30,000 such locations in their databank. According to the service, there is now access to more than 61,000 similar locations across Germany.
If your favorite location is not yet available, one can simply register it oneself, and even be rewarded for the entry using the so-called $onars. $onars are a community currency, with which users can send SMS or pay mySonar partners for entry or services. The latter is actually a really good ad idea, enabling those firms accepting the $onars to gain new clients and to reserve ad-space on mySonar.
Those wishing to use mySonar must register and needs either a PC or internet-ready mobile device. The service requires no software installation and is free. However the standard (internet/telephonic) connection fees apply.
Data protection: no ban on digital street views for Germany
The German data protection authorities see no possibility to disallow services offering digital street views, such as the controversial Google Maps feature “Street View” (see our post) – that is at least, when the service providers adhere to certain conditions.
These rules were specified in mid November by the Düsseldorfer Kreis in Wiesbaden, Germany. The ‘Kreis’ is an association of all the top level data protection regulators in the non-legislative sector.
In the decision, the authorities specified that no faces, vehicle license plates or house numbers may be readily recognizable. Further, affected property owners or residents must have the opportunity to object to the publication of the relevant images, both before and after their publication. To enable these controls, the undertaking must inform the affected parties about their right to object.
Live Search Maps with 3D mode
The German-language version of Microsoft’s local search Live Search Maps introduces several new features, matching similar capabilities in the US-edition (see earlier post).
Microsoft Business Manager Toni Pelg explained the new functionality in the Windows Live blog.
Users can now view the maps in 3D mode. The link to this view is found in the upper left menu in Map View. Alongside aerial and bird’s eye views, streets and labels are also available here in either 2D or 3D versions. Before being able to use 3D Mode, one needs to have installed Microsoft’s online globe program Virtual 3D (only available for Windows). If not preinstalled, one is prompted to do so at the first attempt to view in 3D mode. Once installed, the user is able to navigate through the virtual landscape per mouse-click. Particularly impressive is that the current weather conditions are displayed in the virtual landscape, though approximately 15 minutes behind the actual conditions, said Pelg.
Further, aerial view now offer two additional zoom levels. For locations where bird’s eye views are already available, once the maximum zoom level is reached, the angled aerial views are loaded to add detail.
However Microsoft hasn’t merely pepped up the map views, but has also redesigned the navigation setup of its local search service. For example, the Route Planner is now also available at the start via the search entry page, and users who want to switch to other Country/Language editions (previously somewhat clumsy) can simply change this on the right side of the header. New too, is the so-called MSN Search Agent. This appears after a local search, below the search results. Pelg said that this new feature provides an overall view of information at the location, such as maps, links, images, news and weather.
Web Services with new iPhone applications
More and more Internet portals offering localized services are releasing new applications for the Apple iPhone. Google now offers a voice search, internet community lokalisten.de recently launched their own iPhone app, and Qype is working on one of their own software…
The new specialty of Google’s new iPhone software, according to a press release, is above all their new search by voice command, which at present is still only available in English; the second special feature being actual-location search. This update uses the localization function of the iPhone, making the search results even more specific (and ‘personal’). So one can search for “pizza” (by typing or speaking) and generate results directly in the user’s immediate vicinity, without having to specify the location via name or zip code.
The local friends community lokalisten.de has also recently released its own iPhone 3G version. In a press release, the operators explained that owners of iPhones with the software installed (always only available from the iTunes App Store) can access special features. For instance, the current standpoint of the user can be requested (via GPS) and directly relayed to the user’s friends on a map. Sending and receiving of news also is possible via iPhone. Lokalistas can thereby always see where their friends are and what they are currently doing.
Local search and rating platform Qype, on the other hand, is working on a new version for the iPhone. Qype CEO Stephan Uhrenbacher, in the company blog drew this to readers’ attention. Qype also uses the location-aware function, where the iPhone can transmit the actual location of the user. A release date for the application could not be made, at the time of the press release.
pointoo.de integrates more content
The local search platform pointoo.de (see our earlier post) has expanded its online offering. Users now can access many more medical and restaurant ratings.
This new injection of content is the result of cooperation with three new partners. The ratings for the medical branch are supplied by the patient-portal DocInsider; the feedback on hotels, restaurants or bars is delivered by Varta (a German hotel and restaurant guide) and by the lifestyle magazine Prinz.de.
“Through the cooperation with services such as DocInsider, we offer our users practical background information” explains Christian Strasheim, managing director of pointoo GmbH, in a press release. pointoo.de is not really a ratings platform in the standard sense (such as Qype, Dialo.de or KennstDuEinen?. It is rather more like a local search service, where registered users can mark their favorite locations, add comments and recommend to other users. Negative feedback is seldom found on this platform (by the nature of rating favorite locations). In order to enrich the users objective assessment of searched locations or service providers, Strasheim announced that further cooperative relationships are being planned for different areas of interest.
Live Search Maps now with 360º views
The US-edition of Live Search Maps is now offering its users panorama and 3D-views, of cities, street views or buildings.
Microsoft has equipped its local search service with the Web2.0 photo tool Photosynth, with which users can assemble three-dimensional views using a collage of ‘normal’ photos. Whoever uploads photos with location-details, will facilitate these images being searchable through Live Search Maps. This recent addition was announced by Microsoft employee Chris Pendleton in his blog.
Find thing the new feature is however like a needle in a haystack – it is found after a search, in the left hand menu, under ‘Explore Collections/Show/Photosynth (per link or icon). Once discovered, a list appears showing all available Photosynth images – the geo-locations of which are displayed on the map. As these images are not embedded in Live Search Maps, users must have the Photosynth software installed on their computers. (Note, at the time of writing, the software was only available for the Windows platform).
Although this application is at present only accessible through the English-language edition of Live Search Maps, one is able to access various locations in other countries, including some in Germany, via this version of LSM.
So this is how a local search engine works
In an unconventional post, using a fun video, the team of local.ch explain the technologies used by the regional Swiss-based search engine. In this way, everyone should be able to understand the subject, including those with no idea about algorithms, syntax or semantics. And one doesn’t need to understand Swiss dialect! [Ed: this obviously is aimed at German speakers!]
The woman has barely started her search online, when an uproar breaks out in the search engine team: the entire team rummages through printed address lists, tearing out fitting extracts, and thrusting them into the hand of an office runner. He dashes with the scraps of paper to a fax machine and sends the data to a PC.
The above scene is a tiny sequence from the online video found in the blog of the local Swiss search engine local.ch. Using much humor and effort, the local.ch team somehow answers the question “how does a local search engine work?”
Lokalesucheblog.de asked local.ch how the fun idea for the project came about. Martin Seiler, responsible for communication at local.ch, kindly fulfilled our curiosity. The video actually began as an April Fool’s joke, with the team wanting to send itself up. Thus developed the storyboard and the characters as seen in the video. The text was penned by Seiler, who admitted that was also responsible for the direction.
Google Maps: new street views
Thanks to Google Maps feature “Street View” (we have already discussed this several times, most recently) users can now wander virtually through even more metropoli in Europe and the USA.
Thick and fast, Google has recently added numerous new street views on its local search, Google Maps. This was recently referred to in, several entries in the Google Lat Long Blog.
Soon after the search engine giant added many French towns such as Lyon, Marseilles and Nice (in mid-October 2008), street views of Spain and Italy followed at the end of October. So users can now ramble through Rome, Milan and Florence, or roam through Madrid, Valencia or Seville, and see the sights by mouse click. However, its not only the major European cities that have been documented – one can even view Lake Como. And punctually timed for the US elections, one can flit through the inner cities of Washington, DC as well as Seattle and Baltimore.
Locations that are available in Street View are marked with Camera icons, after the user selects the Street View button while in Map View. There are not too many in Europe as yet, but this is apparently soon to change. for example, Focus.de published an interview with Google spokesperson Stefan Keuchel, in which he announced that the German Street View debut will feature at least three cities, in early 2009.
This project is however quite disputed in Germany for reasons of data protection (see our article). Regarding this controversy , Stefan Keuchel drew the readers’ attention to an interesting article on the Podcast Portal ‘PR on Air’.
Pepped up: GelbeSeiten.de gets new functions
The online-presence of the online directory GelbeSeiten.de has been overhauled, and presents itself after a relaunch, in a new, fresh ‘look’ and offering new features.
In a press release, the operators describe the relaunch motto as “Less is More”, seen in the concentration on essentials. The start page is dominated by the Search field and the Branch Finder. The former Map Search item, which was previous visually front and center, is now relegated to the edge, along with the ‘Shopping’ item, both being found as tabs above the Search field. This new layout offers the user a better graphical orientation, especially facilitating the Search function, said the operators.
Additionally, several new practical features serve to simplify the Search experience for users, continued the press release. These include the suggestion list on typing in the Search field and the optimized Branch Finder. If search terms are incorrectly spelt, an automatic correction is suggested. Useful is also the improved local area search, and the new filter functions, where one can limit the results by branch, detail and city area. Moreover, the results are all displayed on a single map. And whoever wishes now can save interesting results on an electronic notepad, which can be printed later.
Also new are multimedia content. Advertisers can now present themselves and their offering using photos and video. Results reflecting these are displayed prominently in the results lists and advertiser pages.
Brownbook: joining up is worthwhile
The most websites whose content is derived from its users, build on the users’ good will and willingness to participate. The UK-based Web2.0 web directory Brownbook offers its users also a pecuniary incentive- for new entries or ratings earn financial rewards.
This takes place when signed-up businesses reward user entries or ratings, in response to one or more (paid) ads placed using the portal’s advertising-options. Brownbook pays you a slice of anything it earns make from businesses that ‘claim’ their listings and promotions, as a result of users making contributions to Brownbook.net.
For example, an ad could cost UK £ 5 (or US $10) to a ‘claimed’ business. 20% of the Brownbook fees to that business go to the user who last edited the entry. (See “How much can I earn?“)
The new ‘User Earnings Program’ is discussed in a video in the company blog by Brownbook co-founder and CEO Dave Ingram. The principles are also announced in a press release.
Those who want to earn money with Brownbook must register online, and also need a PayPal account where the payments may be transferred. And one must really be diligent about writing entries and ratings.
Brownbook appeared unofficially in December 2007 and went ‘public’ in february 2008 in the United Kingdom. The operators describe the portal as a free and open Wiki-like online directory, where users can search for local firms, rate and describe these or add new entries. The content which derives substantially for the users, is able to be edited by any other user, at least as long as a company has not claimed control over the content. The platform has been targeted internationally, as of July 2008. A recent figure (October 2008) announced by the operators listed over 27 million entries for 230 countries. The most entries are generated in the UK, USA, Canada and Australia.
OpenStreetMap: Hamburg almost complete
The Hamburg participants of the collaborative world map OpenStreetMap (OSM) have proved themselves as especially diligent at collecting geo-data.
On the go for about the last four years, this Web2.0 map project aims to establish a free, open database with map data covering the entire globe (see our post). As announced by the Hamburg OSM-Community in a press release, nearly 8,000 streets of their city have been documented, thereby becoming the first large German city to have all of its streets registered in the freely available world-map.
For the purposes of checking the accuracy and completeness of the OSM listing, a comparison has been made with the Hamburg Street and Area Directory of the Hamburg Statistics Division, resulting in a 99,8% overlap in accuracy. Still, there’s a lot still to be achieved by the Hamburg OSM team to cover small foot and cycle paths. And the surroundings are still showing many white patches of undocumented areas.



