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Mobile location-based services on the upswing

25 Apr. 2008 | Author: AWo | german

A recent study by the USA market research institute ABI Research, predicts a user-explosion for mobile use of location-based services (LBS) in the coming years.

The experts at ABI Research made their findings public in a press release, as well as revealing a rise in the sector annual worldwide income of an estimated $515 Million in 2007, to a staggering prediction of $13,3 Billion in 2013.

The reason for this enormous increase is seen to be the rapid growth of GPS-capable Smartphones, coupled with the steadily building interest in off-board navigation systems, that is, the accessing of route information from service providers.  The latter is expected to be the fastest growing part of this market.

In addition, Family-tracking and Friend-Finding, with local search services are seen as an important area of expansion, as well as company tracking of mobile employee locations and fleet management.

Although the prognosis looks really rosy, LBS providers still have a pretty steep implementation curve, to reach the levels of income predicted.  Flatrates for Smartphones are seen as being pivotal in promoting the use and growth of this sector.

Mobile location-based services on the upswing
Posted in Local Search on the go, Local Search per Mobile phone, Studies, News | Tags: , , , , ,

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