Enticing customers with online coupons?
19 May. 2008 | Author: For many years in the USA, vouchers/coupons have been a much loved advertising form, which has recently spread wide across the Internet. In fact, there is a real boom at the moment in the States, promoting online-coupons for bargain hunting.
This is discussed by news agency Pressetext (pte) in a recent report. Revealed by the USA internet market-research firm ComScore, hits for the special Coupon-Portals such as Coupons.com or RetailMeNot.com, rose a healthy 38% in March 2008, compared to figures for 2007, to a total of 281 Million. The reason for this growing consumer interest in the discount sites, is seen to be the worsening economic climate and increasing consumer prices.
Rebate-items are not only found and printed from coupon sites in the US– local search services like Google Maps or Mojopages.com have recognized the viability of Vouchers, especially for smaller and medium-sized undertakings. Coupons are now accessible through these local search services both for location-search specific clientele, and also can attract clients to visit firms directly and thereby soften them up for purchasing.
In Germany, this form of advertising has not yet been launched by local search engine services. Only the online-directory glenglobe.de has offered featured firms the possibility of presenting special-offers, or rebates and vouchers to online customers.
Wouldn’t it make sense, if other local search engines and directories [in the German-speaking region] were to expand their offerings through the option of online rebate-coupons or vouchers? In so doing, the users benefit and the participating firms themselves gain from offering value-for-money, also benefitting from growing site visits.
Enticing customers with online coupons?
Posted in General, Discussion, Local Search, Practical features | 
Tags: Coupons, Coupons.com, glenglobe, google maps, Mojopages.com, Rabattmarke, Rabattscheine, RetailMeNot
2 Responses to “Enticing customers with online coupons?”
Last Twitter messages for given tags
- Coupons:
Check out the $4, $3, $2, $1 emcoupons/em to Godfather's pizza in a href="http://search.twitter.com/search?q=%23lawrence" title="#lawrence" class=" "#lawrence/a. Print the emcoupons/em or use our app.
a href="http://t.co/xRbgsoIt"http://t.co/xRbgsoIt/a 
Print Restaurant emCoupons/em is exactly what it sounds like,a great alternative to clipping emcoupons/em a href="http://t.co/nVBNMn9z"http://t.co/nVBNMn9z/a 
Need some yardwork done? Take $50 off any spring cleanup @ EZ4U Services - Valpak DM a href="http://t.co/0iyRRDDU"http://t.co/0iyRRDDU/a - Coupons.com:
Hurry these go fast! $2.00 off any 4 Dial#174; Liquid Hand Soap a href="http://t.co/EIl9y3MY"http://t.co/EIl9y3MY/a 
I can help you save on all-new Garnier Fructis b/c a href="http://search.twitter.com/search?q=%23imabzzagent" title="#imabzzagent" class=" "#imabzzagent/a! Click here now to get your coupon: a href="http://t.co/3fofkdvh"http://t.co/3fofkdvh/a 
$1.00 off any Efferdent#174; product a href="http://t.co/wNaG19DU"http://t.co/wNaG19DU/a - glenglobe: No Twitter messages found.
- google maps:
emGoogle/em Updates Search With Ultra-Relevant Knowledge Graph a href="http://t.co/xCRJWcuz"http://t.co/xCRJWcuz/a a href="http://search.twitter.com/search?q=%23ygma" title="#ygma" class=" "#ygma/a 
@a class=" " href="http://twitter.com/glodelagracia"glodelagracia/a ahi va el croquis a href="http://t.co/GyLd1qTd"http://t.co/GyLd1qTd/a 
@a class=" " href="http://twitter.com/LottaLoveForMax"LottaLoveForMax/a @a class=" " href="http://twitter.com/curtis2500"curtis2500/a Going on emgoogle/em emmaps/em now :) - Mojopages.com:
Have you voted?
Thank you for your support a href="http://t.co/M5C9j3kn"http://t.co/M5C9j3kn/a 
Voted for Computer Experts Corporation on #emMojopages/em a href="http://t.co/BRi7blAC"http://t.co/BRi7blAC/a 
a href="http://t.co/v967aQ5T"http://t.co/v967aQ5T/a will award the best businesses across the country in the weeks to come! Read more here: a href="http://t.co/pQOCNWpn"http://t.co/pQOCNWpn/a - Rabattmarke: No Twitter messages found.
- Rabattscheine: No Twitter messages found.
- RetailMeNot:
RT @a class=" " href="http://twitter.com/RetailMeNot"RetailMeNot/a: Bloomingdale's: Take An Extra 25% Off All Already Reduced Shoes For A Total Savings Of 40-45% a href="http://t.co/RlVpc6NU"http://t.co/RlVpc6NU/a 
HostGator: 25% off hosting a href="http://t.co/6D8AKSLI"http://t.co/6D8AKSLI/a a href="http://search.twitter.com/search?q=%23discount" title="#discount" class=" "#discount/a a href="http://search.twitter.com/search?q=%23offer" title="#offer" class=" "#offer/a Go Ibibo: Rs 1000 a href="http://t.co/9R3M9HZE"http://t.co/9R3M9HZE/a a href="http://search.twitter.com/search?q=%23discount" title="#discount" class=" "#discount/a a href="http://search.twitter.com/search?q=%23offer" title="#offer" class=" "#offer/a
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Prinzipiell wird der Kontakt zu kleineren Unternehmen noch zu wenig gesucht im deutschen Raum. Es ist natürlich auch schwierig, da man schon einen ganzen Haufen Kunden benötigt um rentabel zu arbeiten.
Ich denke aber, dass es in Zukunft der Weg sein wird, dass sich gerade lokale Dienste verstärkt an diese Gruppen wenden müssen.
Und Gutscheine in Verbindung mit einem Ladengeschäft sind schließlich auch eine gute Trackingmöglichkeit für den Händler selbst.