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AskCity decides on Microsoft Virtual Earth

16 Jul. 2008 | Author: AWo | german

AskCity, the local search engine of Ask.com in the USA, has recently started using Microsoft Virtual Earth for their Map Views.

AskCityThis is disappointing, because Ask.com originally devised its own innovative map product.  At the launch of AskCity at the end of 2006, their map offering was outfitted with several practical map functions, such as the Sign Tools (see our report).

With their original innovations, Ask.com assumed a leading role in the field of map searches.  Other search engine providers such as Google and Yahoo only introduced equivalent features at significantly later dates.  However, Ask.com apparently has decided not to develop its own product any longer, and instead use the cartographic facilities of Microsoft Virtual Earth.

For Barry Schwartz of Search Engine Land, this step has not come as a surprise.  He sees it merely as a continuation of the current economic downsizing of the undertaking.

AskCity decides on Microsoft Virtual Earth
Posted in Local Search per PC, Local Search, News, Local Search Engines, Practical features | Tags: , , ,

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