kaufDA: Are they out of their minds?
KaufDA is currently something like “everyone’s darling” as far as local search goes. Cooperation with Immobilienscout, DasTelefonbuch, or theDeutsche Telekom, the purchasing of DeutschlandCoupon, being voted as “Startup of the Year 2009″ and tons of the right kinds of media attention – this doesn’t come around too often. Now the company is fueling the fire with kaufDA-Ticker.
The idea is something a bit like the Deal of the Day from Groupon – there, people could get the latest deals sent right to their email. kaufDA has perfected the idea: the deals are still sent per email, but they can be arranged by stores and products that the customer is interested in. As soon as a good deal pops up in the ads of some store, kaufDA informs the user.
kaufDA: Are they out of their minds?






