Archive for the ‘lokales SEM’ Category

Just how important the personal website is in the times of social media definitely brings up some opposing ideas, especially when discussing the involvement of a firm in the Web 2.0 world. When it comes to small- to medium-sized industries, Telegate (11880, Klicktel) has found an unusual answer – the Munich-based firm is helping online companies to build their own web presence. Read the rest of this entry »

Google seems to be unstoppable. A new Google Images-integrated product has been launched by the search engine giant: Google Image Search Ads. Advertising has now become much more efficient, accessible, and much more visual. Read the rest of this entry »

ReachLocal pulled in more that 54 Million US-Dollars with its start up at the Nasdaq a few days ago. Speculation is already running wild within the market: when is the competition joining in? And is this going to be a new market? Read the rest of this entry »

The city portal meinestadt.de has expanded its offerings to include local online marketing. With the new “regioBanner”, firms and service providers can now make their position in their region more prominent using eye-catching ads and palmary positioning. Read the rest of this entry »

Google is still going with the flow: Mountain View has finally realized that there are a lot of small companies with a local-base, but don’t necessarily operate locally. Read the rest of this entry »

The evaluation forum Center’d in the USA has introduced a new ad site in the worldwide web. It’s called „The Dealmap “ and is meant to help users look for the best deals in their city in a certain category. “Coming soon”… Read the rest of this entry »

These Canadians have quite a sense of humor. In order to make their jazzed up Logo more famous, the Yellow Pages Group (YPG) has introduced a truly bizarre video of a pumped up, half-naked muscle man strolling down the street, for whom nothing is more important than “being oily”. Read the rest of this entry »

The American newbie Placecast can start loading up its cash-boxes. Multiple investors are so impressed with the fairly new service ShopAlert that they’ve increased their initial investment from 3 to 8 million dollars. Read the rest of this entry »

Es ist der Traum jedes Ladenbesitzers. Der potenzielle Kunde ist ganz in der Nähe, und wenig später spaziert er zur Tür herein. ShopAlert von Placecast macht das jetzt möglich. Read the rest of this entry »

Das Portal meinestadt.de bietet jetzt auch Gutscheinaktionen von City Deal an. User können so Angebote wie „Hotelübernachtungen, Wellnessbehandlungen oder Restaurantbesuche um bis zu 80 Prozent günstiger erstehen“, heißt es in einer Pressemitteilung. Read the rest of this entry »