Posts Tagged ‘lokale Informationen’
Frühjahrsputz bei dastelefonbuch.de
29 May. 2009 | Author: AWo |
DasTelefonbuch hat seiner Webseite dastelefonbuch.de eine Rundum-Erneuerung spendiert. Neben einem neuen Layout wartet das Online-Adressverzeichnis auch mit neuen Features auf.
Die wichtigsten Neuerungen laut einer Pressemitteilung:
- Neugestaltung der gesamten Website mit direkterer Menüführung.
- Recherchen können von jeder Unterseite aus verfeinert, verändert oder neu gestartet werden.
- Die Nutzer können via „Feedback-Button“ in der Trefferliste mitteilen, ob sie mit den Suchergebnissen zufrieden sind.
- Die Rückwärtssuche ist bei gewerblichen Teilnehmern auch mittels Adressdaten möglich.
- Gefundene Kontaktdaten können per Mouseover-Effekt unter den einzelnen Einträgen direkt aus der Trefferliste weiterbe-arbeitet werden – zum Beispiel können die Nutzer den Kontakt via SMS oder E-Mail versenden, sich die Adressdaten herunterladen oder in der Kartenansicht anzeigen lassen.
- Die Detailansicht zeigt die Adresse gleich auch in einem Kartenausschnitt an. Dem User werden weiterhin interessante Zusatzinformationen zu einem gewerblichen Eintrag, zum Beispiel mit Videos oder Anzeigen, geboten.
Yelp: Unternehmen dürfen Bewertungen kommentieren
8 May. 2009 | Author: AWo |
Wie bereits berichtet, kündigte Yelp Anfang April an, eine Kommentarfunktion für Anbieter einzurichten. Diese ist jetzt online.
Darauf weist Yelp-Chef Jeremy Stoppelman im Blog des amerikanischen Bewertungsportals hin. Mit diesem Feature können sich Unternehmen öffentlich zu den Beurteilungen äußern – allerdings müssen sie sich dabei an einige Vorgaben halten, wie man den Business Owner’s Guide entnehmen kann. Laut Stoppelmann gab es schon kurz nach dem Start des neuen Features ein paar Unternehmen, die diese Möglichkeit genutzt haben.
Yelp: companies can now answer their critics
The USA ratings portal Yelp, still only represented in English (see our post), plan to offer the possibility for companies to respond to user criticism/comments.
This was recently reported in The New York Times newspaper. Businesses may use this new response feature in order to correct facts, or to report that/how they have been able to correct perceived problems. Advertising or personal attacks will not be possible. Yelp does not intend to monitor these responses once they are published. However if a user regards a business response as inappropriate, they will be able to flag this response for the Yelp-team for their examination.
Until recently, companies were only able to respond to user criticism/comment via e-mail, and in the case of negative ratings, to hope that the direct contact would favorably influence the user’s opinion and their resultant rating of the service offered. The new function, which according to the NYT is to launch imminently, should give more transparency and afford a more public dialogue.
Posted in General, Local Search per PC, Local Search, News, Practical features | 
Tags: Beurteilungen, Bewertungsen, Bewertungsplattform, Bewertungsplattformen, Bewertungsportal, Kommentare, lokale Informationen, Stellungnahme, Unternehmen, User Generated Content, User-Bewertungen, web2.0, yelp, Local Search | 
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MySpace starts a local search and ratings service
The internet community MySpace will soon add a local search and ratings service to its members. Called “MySpace Local”, it is expected to launch in the near future for the USA market for the meanwhile.
As discussed by MySpace in a press release, the new service is a result of a cooperation with the online service provider Citysearch. This local search and city portal will deliver the address data from small companies within the most important USA metropolitan areas.
Accessible on special city pages (“City Hubs”) within MySpace Local, users can search for local companies, write descriptions and ratings, and augment these with photos, videos and other details. Further, it is possible to bookmark one’s favorite undertakings or to add them to the user’s profile.
The beginning of April saw the start of a closed test-version. The USA version is expected to be opened to all USA users within a few weeks, provisionally with three categories: restaurants, bars and nightlife. This is to be expanded within the coming months to include areas such as medical, dry cleaners, hotels or attractions.
German MySpace users can also expect a similar product within the foreseeable future. Mats Wappmann, spokesperson for MySpace Deutschland, in response to questions from the news agency pressetext, said that MySpace Local is expected to launch in 2009 in Europe. The rating and recommendation of shops and restaurants on MySpace will in the meantime be beefed up with additional functions and be accessible via MySpace Mobile.
Klicktel for the iPhone
Many local search services have released iPhone applications (see our post). Klicktel now joins these with their “klicktel for iPhone” special app for the Apple-mobile phone.
As announced by the operators of the online directory telegate Media AG , Klicktel now offers iPhone users access to approximately 30 million adresses und telephone numbers of private and business users.The search results can be used in various ways: one can call the found location directly, save the contact details in one’s contact book, or use the location to generate a route plan. Further, it offers an inverse telephone search (for obtaining the details of a missed call) and even traffic details en route. Using a local area search, one can for instance locate cash machines, fast-food restaurants, emergency pharmacies or coffee bars within a specified distance of the iPhone user. The integrated GPS-function delivers the actual location of the user and links to the data in the app.
New developments have also been announced by Klicktel for other (non-iPhone) users – Blackberry devices are now able to use many local search functions. “klickTel for BlackBerry 3.2″ now offers simpler navigation, expanded map functions and inverse searches.
Both these applications can be downloaded via http://mobile.klicktel.de, though the iTunes AppStore is the actual source of all iPhone downloads.
t-info is now Searchteq
The operators of the local search engine suchen.de has changed its name: Munich-based company t-info GmbH is now called Searchteq. This was announced by the company in a press release.
“With this rebranding, we wish to strongly emphasise the competence of our undertaking”, explains director Andreas Arndt. As t-info before it, Searchteq is a daughter company allied with German telephone directory publishers and Deutschen Telekom Medien GmbH, DeTeMedien.
Along with suchen.de, Searchteq’s portfolio, the company also offers also project-specific web content searches for businesses, search engine optimization and other innovative technologies, such as as software for protection from unauthorized data copying.
Qype releases API; announces new CEO
Qype is on the move: alongside its announcement of its new head, it has also released its API and is offering to reward developers for the best mashups.
It was recently announced that Qype-founder and CEO until now, Stephan Uhrenbacher has resigned his position. He will become Chairman of the Board, as described by the company in a press release. The new head of Qype is Stephen Taylor, whose credits include Regional Vice President and Managing Director von Yahoo! Europe as well as Managing Director of Overture Europe.
Just a few days before the change in management was announced, the company released their API. As announced in a press release, content from Qype, such as places, ratings, locations, place categories or photos become accessible for integration in mashups and other apps. The recently released ‘Qype Radar” application for iPhone (see our post) is based, for example, on the API.
Developers can download version 1.0 of the Qype API, and start designing applications. In fact, the best apps will be rewarded: first prize will receive a prize of Euro 3.500, second prize Euro 1.000 and third prize Euro 500. To participate, developers must submit their completed new apps by February 28, 2009 to Qype.
The API is not going to remain at v.1.0. As Stephan Uhrenbacher announced in the company blog, the first quarter 2009 should see the appearance of the Qype-API 2.0. Using the innovations of this API, it is planned to also integrate photos and reports from Qype.
Posted in Local Search per PC, Local Search per Mobile phone, Local Search, News, Practical features |
Tags: API, Bewertungen, Bewertungsplattform, Bewertungsportal, Community, Empfehlungsportal, lokale Informationen, lokales Such- und Bewertungportal, Qype, Qype Radar, Stephan Uhrenbacher, Stephen Taylor, User Generated Content, web2 0 |
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Yelp starts in the United Kingdom
In July 2004, the local search and ratings portal Yelp was founded in the USA. It has continued to expand since its launch, introducing a Canadian version in August 2008 and finally has crossed the Atlantic to Britain.
Yelp-CEO and co-founder Yeremy Stoppelman detailed the changes in the company blog. Now Yelp users can also search for undertakings, and relevant ratings in London and surroundings.
In a press announcement, Stoppelman disclosed that London has long been a planned destination – it being the center of the English-speaking world, and comes additionally as a result of the wishes of British Yelp users.
Yelp is one of the market leaders in the area of local Web2.0 portals in the USA. According to sources, Yelp’s users have submitted more than 4,5 million ratings. In December 2008 alone, the website recorded a total of 16,6 million unique visitors. Can one predict a similar success story in the UK? The competition has not been sleeping ¬ Yelp is going head-to-head with successful contenders, including Brownbook, Trusted Places and the German search and ratings portal Qype (already in Britain since June 2007).
GelbeSeiten.de: Leading online branch directory
“GelbeSeiten remains clearly the number one of branch directories – online and offline”, recently announced by GelbeSeiten Marketing GmbH in a press release. This is supported by the current data (regarding the online sphere) released by the Arbeitsgemeinschaft Online Forschung (aka AGOF).
The statement concerns the conclusions of the AGOF, the leading online marketer in Germany. The AGOF publishes quarterly the market media study “Internet facts“. The latest evaluation appeared mid December 2008, covering the 3rd quarter 2008.
This analysis counted an average of 3,05 million unique visitors monthly to GelbeSeiten, for the period July – September 2008. This is 19% up from the 2nd quarter total million unique visitors. Y=The portal thus moved up to position 33 in the study, and became the most visited site of its kind during this period, at least in a limited field. This was discussed by Uwe Frigg, COO of GelbeSeiten Marketing GmbH, in a press report. “Contrary to other competitors, we do not obscure our market by combining our field of expertise of branch directories and telephone directories, with private customer data.
Moreover, GelbeSeiten is the only one of the studied local search services that exclusively offers searches of commercial addresses. In comparison with other local search services analyzed by AGOF, GelbeSeite was actually trumped by DasTelefonbuch (place 15), DasOertliche (place 15) and meinestadt.de (place 17). Lower ranked were Qype (place 58 with an average 1,49 million users), tying with Klicktel (also 1,49 million users). GoYellow was even further down the list at place 65 and pointoo at place 101.
Posted in General, Local Search per PC, Local Search, News |
Tags: AGOF, Branchenbuch, Branchenverzeichnis, Branchenverzeichnisse, dasoertliche, DasTelefonbuch, GelbeSeiten, GoYellow, internet facts, Klicktel, lokale Informationen, lokale Suchdienste, meinestadt.de, Onlinebranchenverzeichnis, pointoo, Qype |
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Create websites using Brownbook
Since mid December 2008, the UK-based local search and ratings portal Brownbook (see our post) has been offering companies the possibility of implementing up their own web presences.
The reason: there are still countless small and medium-sized undertakings without their own websites. This new feature was discussed in a recent press release. According to the operators, the feature “Web Site Creator” is easy to use. Within a couple of minutes, one can set up and design one’s own Internet portal. How this is achieved can be seen in a short video, as described in the company blog by Brownbook co-founder Marc Lyne.
This new service is however not free – Lyne announced a price of US $98 per year. Everything is all-inclusive, including hosting fees. Clients can post unrestricted numbers of pages, and updates are also included.
