Posts Tagged ‘suchen.de’
Alle Wetter: suchen.de verrät, ob und wo’s regnet
Die lokale Suchmaschine suchen.de verrät ihren Usern jetzt nicht nur, wo es den passenden Anbieter in der gewünschten Stadt gibt, sondern informiert auch über das Wetter vor Ort. Möglich macht es die Kooperation mit der Telekom-Beteiligung wetter.info. Read the rest of this entry »
suchen.de stellt auf Bing um
Die lokale Suchmaschine suchen.de hat ihre Karte auf Microsoft Bing umgestellt. Damit werde der Dienst „noch interaktiver, schneller und nutzerfreundlicher“, sagen die Münchner in einer Pressemitteilung.
Die Kartendaten bezieht suchen.de vom Nürnberger Anbieter Map and Route. Neu ist nach Aussagen des Suchmaschinenbetreibers Searchteq neben der größeren Usability, dass der Nutzer jetzt auch Haltestellen von U- und S-Bahn in der Karte findet. Und: Die Karte – die unter anderem Luftbilder in Schrägansicht bietet – ist deutlich schneller geworden. Weitere Features sind geplant, um das Sucherlebnis „noch attraktiver zu machen“. Dazu zähle zum Beispiel die schnelle Einbindung von Zusatzinformationen, heißt es.
suchen.de: Hotelzimmer finden und buchen
Wer bei suchen.de nach einem Hotel in Deutschland sucht, kann nun auch gleich bei einigen der gefundenen Gästehäuser ein Zimmer buchen.
Möglich macht dies eine Kooperation der lokalen Suchmaschine mit dem Hotelportal HRS (Hotel Reservation Service). Bei welchen Suchtreffern diese Buchungsoption zur Verfügung steht, erkennt man an dem Reservierungssymbol („R“) links über dem jeweiligen Eintrag. Wie es in einer Pressemitteilung zu dem neuen Feature heißt, wird der Nutzer, nachdem er sein gewünschtes Hotel ausgewählt hat, durch einen Klick auf den HRS-Button direkt zur Hoteldetailseite des Buchungsdienstes weitergeleitet. Hier könne er die Verfügbarkeit für den gewünschten Reisezeitraum prüfen und die Buchung sofort online vornehmen.
Gezielte lokale Online-Werbung für KMU
Ein neuer Internetdienst möchte speziell kleinen und mittelständischen Unternehmen (KMU) die Möglichkeit bieten, mit gezielter Online-Werbung auf diversen Webseiten Neukunden zu gewinnen. Er heißt Lokale-Internetwerbung.de und wird von neun Telefonbuchverlagen betrieben, die unter anderem Verzeichnisse wie GelbeSeiten oder DasTelefonbuch herausgeben.
Nach einer kostenlosen Registrierung kann man dort laut einer Pressemitteilung eine Anzeige erstellen. Diese erscheine dann auf verschiedenen Plattformen wie etwa suchen.de, T-Online, DasÖrtliche, Immobilienscout24 oder Local24. Dabei behalte der Unternehmer die volle Kostenkontrolle, da er erst dann den festgelegten Preis zahle, wenn auf seine Anzeige geklickt werde. Je höher sein Suchwort-Gebot sei, desto besser sei die Platzierung der Anzeige auf der jeweiligen Plattform. Zusätzlich werde die individuelle Ausgabenkontrolle über ein Tages-, Wochen- oder Monatsbudget gesichert. Die Abrechnung erfolge dann nach Anzahl der Klicks. Auch eine zeitliche und regionale Ausrichtung der Werbung sei möglich.
Poynt – lokale Suche für BlackBerry Smartphones
Poynt, eine lokale Such-Applikation für BlackBerry-Handys des kanadischen Unternehmens Multiplied Media, stand bislang nur in den USA und Kanada zur Verfügung. Nun gibt’s den Dienst auch für deutsche Nutzer.
Dazu kooperiert Multiplied Media mit der Searchteq GmbH, dem Betreiber der lokalen Suchmaschine suchen.de. Diese liefert die Datenbasis für die deutsche Version des Dienstes. Laut einer Pressemitteilung können Poynt-User dadurch nun auch in Deutschland über ihr BlackBerry-Smartphone Geschäfte, Ämter, Dienstleister oder andere Anbieter in ihrer Nähe finden. Zu den jeweiligen Treffern erhält man auch weiterführende Informationen wie Adressen oder Telefonnummern. Um den Ausgangspunkt für seine Suche zu bestimmen, könne sich der Nutzer entweder über GPS auf seinem Handy lokalisieren lassen oder manuell einen Ort festlegen. Poynt ist kostenlos und für BlackBerry-Nutzer in Deutschland vom BlackBerry-Browser erreichbar über http://m.mypoynt.com.
t-info is now Searchteq
The operators of the local search engine suchen.de has changed its name: Munich-based company t-info GmbH is now called Searchteq. This was announced by the company in a press release.
“With this rebranding, we wish to strongly emphasise the competence of our undertaking”, explains director Andreas Arndt. As t-info before it, Searchteq is a daughter company allied with German telephone directory publishers and Deutschen Telekom Medien GmbH, DeTeMedien.
Along with suchen.de, Searchteq’s portfolio, the company also offers also project-specific web content searches for businesses, search engine optimization and other innovative technologies, such as as software for protection from unauthorized data copying.
suchen.de now with new look
More modern and functional: the local search engine suchen.de has reinvented itself with a new look and features.
In a press release, the operators (t-info GmbH) explain that users have been given an optimal mix of function and flexibility.
Through the relaunch, map search now stands even more central than before. Whereas previously it was only accessed via its own tab, it is now directly integrated into local search. Users can for instance, access found results after a desired search as text-based or viewed on the map. Swapping between text and map versions is also possible, without having to restart a search. This is achieved simply via a click of either icon in the new grey navigation bar over the search results.
The navbar also serves as a sort of central service element. Here all the components for use of the search results and map display are accessible, thus offering a new overview. One can find links to the various display modes (map, hybrid, birds eye) as well as the dropdown menu “Interesting Points”, which accesses display of significant places on the map. Additionally one can tweak the search results using “Refine Search” and “Sort Results” features.
Furthermore, the results list has been pepped up with new icons, which serve to optimize the display, according to t-info. One can now see at a glance for example, whether opening times info is available, or if a service provider can be called for free. Unfortunately there is no longer the possibility to print out all or individual search results, however this will be rectified shortly. As Ben Broshi of t-info informed Lokale Suche Blog, the innovations are actually only the first stage of a relaunch. Several new features, such as an improved print function, are to be added shortly.
Live Search Maps: Update brings improvements
Almost exactly a year ago Microsoft launched the local search service Live Search Maps, in cooperation with suchen.de (see our post). In the interim, much has happened, and recently there has been a further update.
New on the scene is the “Collections” feature – as explained by Microsoft business manager Toni Pelg in Windows Live Blog – which is a collection of interesting locations, including attractions, parks or good restaurants. These Collections are accessible either through the “Collections” link or via the menu item “Erkunden Sie die Welt” [en=discover the world] which is visible on the start page of any map view, as long as one has zoomed in sufficiently. On clicking, a results links list appears alongside the map view, gathered from various websites, and can be sorted and displayed according to distance, relevance or date. Simultaneously, these external links are localized on the maps view with icons which one can open per mouse-over.
In a press release, Microsoft details that these Collections are gathered from users the world over. This is noticeable as entries are displayed in all possible languages, which is actually not always helpful, unless one is a languages wiz! Contrary to what Microsoft says, the contents is not exclusively generated by other users (UGC) but obvious exceptions that we discovered included data from tagesschau.de. Something else we noticed is that when we clicked on “More Info” [de=Mehr Info] where the user should be taken to ‘external sources with additional information’, we frequently landed on an empty page devoid of search results – merely a further map view. And often one finds a page with multiple copies of the same link. All in all this new feature seems still half baked.
More practical are some of the other improvements on Live Search Maps. The user can now display labels in Bird’s Eye/Aerial view, including street names, building notations etc., which certainly aids navigation. And the Pedestrian-Feature [de=Fußweg] works well -using this one can calculate foot routes up to 30km. Live Search Maps takes into account many paths through parks and green zones. Also access to local companies has been improved, that is local search results lists now often include detailed information such as opening times. The user can also call the listing gratis, as well as import contact details with a few mouse clicks directly into mail programs accepting vcards [Windows = Outlook; Mac = Entourage or Mail].
Google Maps now with pedestrian navigation
Google Maps now appears not only in a new, simplified layout. Approximately a week ago, the search engine giant integrated a new service. Until now, route planning on Google concentrated exclusively on the needs of motorists; now this has expanded and pedestrians are also now able to find their way…
On the newly revised layout and now predominantly blue start page of Google Maps, the user is now able to access the pedestrian feature by a click on “Calculate Route”. Using a dropdown menu, users can choose whether to generate directions per car or foot.
As laid out by Google programmer Andy Schwerin in the Google Lat Long Blog, for a pedestrian route plan (contrary to those for motorists) one-way streets or “no left turns” are of course ignored, and parks and pedestrian zones are now included in the results.
At present, not everything functions correctly. In our own test, conducted by Lokalesucheblog.de searching for a route in Stuttgart, Google for example ignored paths through major city parks, such as the Schlossgarten, and completely missed smaller green areas. Suggested were also routings where no paths exist. This problem has been recognized by the Googlers… Schwerin explains that for this and other reasons, the program is still in beta-testing. the Googlers are working on the issues, actively gathering new data on footways. Google also encourages user feedback, so that this feature can be improved upon.
Interestingly in the post, Schwerin mentions that the link “Footpath” [de=Fußweg] only appears when the foot-route result is no longer than ten kilometers. This was not the case on the old site, but has apparently now been changed. However, one can actually view the foot-route from Stuttgart to Hamburg, which takes five days and 17 hours, assuming the walker does not take any breaks. According to the site (at present) a walker could wander from Munich to London in eight days and ten hours.
Google Maps is not the only local search service offering pedestrian navigation. Services such as the local search engine suchen.de has long offered a pedestrian option, limiting the distance of the route to twenty kilometers. Suchen.de, contrary to Google, does indeed cover parks, and doesn’t deliver routings without sidewalks. Live Search Maps, Microsoft’s local search service also offers foot ways up to 30 kilometers.
SUMAXX: meinestadt.de on top again
Every quarter, the online marketing agency Bloofusion publishes ‘SUMAXX’ – an evaluation of the search-engine spectrum covering a range of websites in various thematic areas. One of these areas is that of ‘local search’. The analysis for 2Q 2008 has recently been released.
The upshot shows meinestadt.de as the big winner. In the first quarter of 2008, this city-portal had slipped to 10th position (see our post). Now, they are back at the top. Another player to improve their position is the online-directory Gelbeseiten.de – still in place 3, but now ahead of its competitor GoYellow.de, which has slipped back 2 slots.
Improvement has been demonstrated by the local search engine suchen.de, who moved up from 7th to 5th place, and also by the telephone directory DasÖrtliche.de, who improved by one position to 8th place.
Bloofusion explains the SUMAXX-Ratings are currently offered for 5 thematic areas: local search, tourism, medicine & health, electronics and financial services. In order to evaluate these, the search engine marketing specialists submit approximately 500 differing search requests (for example, ranging from “doctor Munich” to “interest homebuilding”) to Google, MSN/Live and Yahoo! The generated results are then evaluated and rated, showing which websites in specific thematic areas predominate, whether as a consequence of search machine optimization or search engine compatibility of their algorithms.
The full report is available free from sumaxx.de.







