Posts Tagged ‘Übernahme’
Google Snaps Up Deal Service The Dealmap
Whoa, the search engine giant is throwing another punch: not only is the social network project Google+ Facebook’s biggest competition while still in its test phase, but Google has now taken over the deal provider The Dealmap.
The goal behind this is quite clear: the internet giant can further expand its own service for deals, Google Offers, which has been in the beta phase and only available for few American cities. Google would then become a powerful player in the couponing market. The Dealmap, which went live just last November, already has two million users and is available online and as a mobile application for several US cities as well as London. Read the rest of this entry »
Microsoft Buys Skype for a Fortune
Apple has a net worth of 153 billion US Dollars, surpassing the previous leader Google, whose worth dropped to 111 billion USD, according to the market analyst Millward Brown. The US software company Microsoft only got fifth place with a net worth of 78 billion USD. Microsoft’s purchase of the online telephone service Skype may be just what it needs to get back its edge. Read the rest of this entry »
Springer Buying Up kaufDA
The Axel Springer AG now wants a piece of the online deal search: the media trust has now taken over 74.9 percent of the online deal catalogue and mobile couponing market leader kaufDA.
The media has been speculating about the sale of the young, successful catalogue platform for quite some time now. Potential buyers mentioned included the Deutsche Post, various media houses, as well as Otto and Tengelmann. But now Springer has jumped on the opportunity: the media trust spent between an estimated 25 and 30 million euro for kaufDA. Their motivation is pretty clear: the amount of periodicals in newspapers are shrinking and heading over to the internet. The logical result: buy out one of the most successful deal portals and create your own digital ads, or let the competition do it. Read the rest of this entry »
Couponing: Who is the most successful of them all?
Groupon has allegedly raised its profit over 2200 percent within just one year, according to media reports. No surprise that other companies want to get a share of the pie: Qype has taken over cooledeals and started QypeDeals.com, Payback takes former cooledeals CEO under its wing to expand its own couponing market. And of course, all three of them are dying to call themselves the market leader.
Now one at a time: The Wall Street Journal (WSJ) reports based on an internal email sent to employees in January from Groupon founder and CEO Andrew Mason claiming there has been enormous growth in profit: from 33 million dollars in 2009 to 760 million at the end of 2010. According to the WSJ, Mason has not only made it his priority to remain the market leader for online deals in 2011, but also has the goal of becoming one of the leading tech-brands out there. This was not confirmed by Mason or a Groupon spokesman. Exact numbers aren’t really that important: it’s the incredible growth that’s important. Read the rest of this entry »
Yellow Pages Group on a Shopping Spree
Just a few days ago, the Yellow Pages Groups revealed a new logo and redesigned their image to being a modern “meat-head”. (We report) Now, the Canadian mega-directory is being serious and is in the process of gaining more power in the market. Read the rest of this entry »
Twitter setzt auf Lokale Suche
Twitter hat die Mixer Labs gekauft. Damit hat das Social Network einen entscheidenden Schritt in Richtung Lokale Suche getan.
Die Mixer Labs aus Kalifornien haben die Anwendung GeoAPI entwickelt – und genau das hat Twitter bewegt, für einen branchenbezogen wohl recht milden siebenstelligen Betrag, das Unternehmen aufzukaufen. Die Sprengkraft liegt demzufolge auch weniger im Kaufpreis als in den Kaufkonsequenzen. Denn fast einheitlich werten Experten die Übernahme als Twitters endgültigen Schritt in Richtung Location-Based Services.
MG Siegler von TechCrunch hat dazu übrigens eine sehr dezidierte Meinung. Er ist überzeugt, dass sich Twitter damit nur eine Melkkuh herangeholt hat, die für die eigene geokodierte API herangeholt wird. Und Jennifer Van Grove sagt in ihrer 2010er Jahresprognose: Twitter hat Mixer Labs nur gekauft, um daraus so schnell wie möglich eine eigene ortsbezogene Anwendung zu entwickeln.
Trulia, trulala: Und wieder mal ist Google da…
Wieder mal nur ein Gerücht, aber wie so oft in der Lokalen Suche signifikant. Die Immobilien-Suchmaschine Trulia scheint in Übernahmeverhandlungen mit Google zu stecken.
Mit dem Dienst des Start-up kann man auf die Postleitzahl genau nach Häusern zum Verkauf suchen. Ein Schritt mehr auf Googles Weg zur Lokalen Suche…
Google and Yahoo! cooperate
Rather Google than Microsoft, seemingly think the internet portal creators Yahoo! thereby negotiating a non-exclusive advertising contract between the search engine giant and its arch-rival.
In February this year, as is well-known, Microsoft made a bid for the complete takeover of Yahoo! This proposal came adrift in May 2008 after exhaustive negotiations. However Microsoft still showed interest in Yahoo! – and wanted at least to buy out Yahoo’s search engine undertaking. Yet again, the deal came to nothing and Microsoft walked away empty handed. On 12th June 2008, Yahoo! announced in a press release that negotiations were officially over with Microsoft.
Later the same day, Yahoo! announced its cooperation with Google. And Google too announced the collaboration in a separate press release. As is to be discerned from the press releases, the agreement covers a non-exclusive advertizing contract between the companies. Soon, paid ads from Google’s “Adsense for Search” and “Adsense for Content” will be visible on Yahoo! pages, as well as on the search results of Yahoo! and its partner and affiliate portals. This agreement applies only to the USA and Canadian Yahoo! services.
The agreement was negotiated for a four year term, with the option for two extensions of three years each, to a maximum of ten years. In the meantime, both sides have factored in a wait-time of three and a half months to allow the US Justice department time to evaluate the cooperative venture.







